Privacy policy

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What data we collect and why we collect it
When visitors leave comments on the site, we collect the data shown in the comments form and also the visitor's IP address and browser user agent string to help detect spam.
If you upload images to the site, avoid uploading images with embedded location data (GPS EXIF) included. Site visitors can download and extract any location data from images on the site.
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If you leave a comment on our site, you may choose to save your name, email address and website in cookies. These are for your convenience, so you don't have to fill in your details again when leaving another comment. These cookies will last a year.
If you have an account and log in to this site, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.
When you sign in, we will also set various cookies to save your login information and your on-screen display options. Login cookies last two days and screen options cookies last one year. If you select “Remember Me,” your login will persist for two weeks. If you sign out of your account, login cookies will be removed.
If you edit or publish an article, an additional cookie will be saved in your browser. This cookie does not include personal data and simply indicates the post ID you just edited. Expires after 1 day.
Content from other websites
Articles on this site may include embedded content (e.g., videos, images, articles, etc.). Embedded content from other sites behaves the same as if the visitor had visited the other site.
These sites may collect data about you, use cookies, incorporate additional third-party tracking, and monitor your interaction with embedded content, including tracking your interaction with embedded content, if you have an account and are connected to the site.
How long we keep your data
If you leave a comment, the comment and its metadata will be retained indefinitely. This is so that we can automatically recognize and approve any follow-up comments, rather than keeping them in a moderation queue.
For users who register on our site, we also store the personal information they provide in their user profile. All users can view, edit or delete their personal information at any time (except they cannot change their username). Site administrators can also view and edit this information.
What rights do we have over your data
If you have an account on this site or have left comments, you may request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You may also request that you delete any personal data we have about you. This does not include any data that we are required to keep for administrative, legal or security purposes.


Orange Boat in a Blue Ocean


How did business change over the last decades? What makes a successfull entrepeneur today? Read our insights below. 


Some 20 years ago every businessman wanted to be the best at doing this or that. They'd create a product or service and stick with it for many years. The initial success would blind them to the changing trends and market evolution.  After some years, and with an ever growing competitiveness, the mainstream thinking was how they could do better than all others.



Today we live in an era where, more than doing better, we need to do different from the crowd in order to run and grow a well-establisehd business. This is why words like innovation and interapreneurship have gained so much buzz.


Selling the same stuff year after year is a business model undergoing extiction. As a consequence, products and services development is a "must have" in every company.


Look around you. All successful businesses and people rely on their strategy in a positive and Orange Boat relevant differenciation. Kodak was the best company producing photographic film. Great. But, who need photo film these days? Apple doubled its sales in one year after launching the iPod, breaking up with 20 more years of focus on PCs.


No, it's not easy upgrading your product and services,  nor creating new ones. Staying different from the competitors, without changing image and feelings that people outside the company hold towards it. It's risky. You need to invest and deal with problems along the way.  You need some outside the box thinking and probably de-allocate some resources from your successful products.


Business is all about that: create or upgrade something that's missing, to provide the the world. When you stop this, you stop growth and enter a peaceful, yet survival only situation.


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